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ClickTale vs Smartlook: What are the differences?
What is ClickTale? Visualize visitor's interactions. ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up.
What is Smartlook? The easiest way how to record the screen of your visitors. It is a qualitative analytics solution for web and mobile helping lots of businesses of all sizes and industries answer the whys behind users actions.
ClickTale and Smartlook can be categorized as "Heatmap Analytics" tools.
Some of the features offered by ClickTale are:
- Visitor Recordings- Watch your visitor’s every mouse move, click and scroll to discover exactly how they use your site.
- Mouse Move Heatmaps- View where visitors move their mouse (strongly correlated with eye movements), an excellent method for analyzing site usability.
- Click Heatmaps- See everywhere your visitors click on the page, whether it's a link, image or text to track and optimize visitor behavior.
On the other hand, Smartlook provides the following key features:
- User Recordings for Your App
- User Identification
- Customer Journey
Pros of ClickTale
Pros of Smartlook
- Good price plans9
- Works in web and mobile9
- Easy to use dashboard8
- Helps me to improve navigation and content layout6
- Easy to use for a newbie5
- Good data retention for historical analysis3
- The data shown is perfect2
- Works great for digital marketing research1