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Contentful vs GraphCMS vs prismic.io: What are the differences?
Introduction
When comparing Contentful, GraphCMS, and Prismic.io, it is essential to understand the key differences between these headless CMS solutions to choose the most suitable one for your project.
Data Modeling and Relationships: Contentful offers a flexible content model with the ability to create complex relationships between content types easily. GraphCMS, on the other hand, provides a powerful GraphQL API that allows for efficient querying of connected data. Prismic.io focuses on content relationships using link fields and content relationships within the CMS interface, offering a straightforward approach to manage data structure.
User Interface and Workflow: Contentful provides a user-friendly interface with a clear separation between content editing and content modeling, making it easy for content editors and developers to collaborate. GraphCMS offers a customizable interface where users can define workflows, roles, and permissions to streamline content management processes. Prismic.io has a clean and intuitive user interface, focusing on simplicity and ease of use for content creators.
Technology Stack and Customization Options: Contentful employs a RESTful API for content delivery but also supports GraphQL for querying content. GraphCMS is built on GraphQL, offering a seamless integration between data sources and front-end applications. Prismic.io provides a RESTful API and supports GraphQL through its integration with the GraphQL API Layer.
Multilingual Support: Contentful enables multilingual content management by default, allowing users to create content in multiple languages with localized fields. GraphCMS offers extensive multilingual support, including translation management tools and localization workflows. Prismic.io also supports multilingual content creation with customizable language variants for each content entry.
Third-Party Integrations: Contentful offers a wide range of third-party integrations, including e-commerce platforms, analytics tools, and marketing automation software. GraphCMS provides seamless integrations with popular tools like Shopify, Salesforce, and Google Analytics, enhancing functionality for e-commerce and digital marketing projects. Prismic.io offers integrations with tools such as Netlify, React, and Vue.js, allowing developers to build dynamic websites and applications easily.
Pricing and Scalability: Contentful and GraphCMS offer scalable pricing plans based on content needs, user roles, and project requirements, making them suitable for small businesses and enterprise-level projects. Prismic.io provides a flexible pricing model based on the number of custom types, API calls, and users, catering to a wide range of budgets and project sizes.
In Summary, Contentful, GraphCMS, and Prismic.io differ in data modeling capabilities, user interfaces, technology stacks, multilingual support, integrations, and pricing options, making each platform unique in serving specific content management needs.
Hi StackSharers, your help is dearly needed as we're making a move to which we will commit for the next few years.
Problem: As our Marketing team gets growing needs to publish content fast and autonomously, we're trying to add a CMS to our stack.
Specs:
This CMS should have fairly advanced marketing features: either natively built, and/or be open source, so we can either find third parties' plugins suiting our needs or build our own plugins homebrew.
"Advanced marketing features" like these: Non-devs should be able to handle content autonomously, Should have a non-dev friendly interface, should allow creating a library of reusable components/modules, should show the preview before publishing, should have a calendar with all publications, should show the history/tracking, should allow collaborating (Google Docs like), should display characters limit optimized for SEO.
Solution: We're considering an SSG + Headless CMS combination. We're fairly confident for the SSG (Gatsby), but we're still uncertain which CMS we should choose.
Of all the content management systems out there, contentful seems to be the most flexible. It consist of an user interface with an API a front end app can retrieve data from.
It makes no assumptions about how your data is presented or structured, and you can form any kind of content in the interface. Architectural portfolio with square footage attributes? Check. Carousel section on a page? Check. A blog? No problem. Entire landing pages consisting of sections that have child items in them and attributes for each child? Not an issue. Image hosting / cdn and resizing? No problem. Character limits? Widely supported. Multilingual? Easy peasy
There are two parts of the interface. Content types and content items. Content types is just a definition of how a content item is structured, you can add fields such as title, unique id, image, rich text, lists of child content items, etc. And then the API will just return a list of content items in JSON array or object format.
There is service integration with common apps, or data sources.
Because it’s just an API call, you can use literally any tech stack with it. It won’t stop you from using MySQL or any other technology alongside it. No messing about compilation, Java, maven, like with AEM. No being constrained to the CMS’s programming language or hosting environment like with Wordpress (to an extent, wp has an API too). You can integrate it with any app, whether it be serverless, on a vm, or inside a docker container.
Downside is the front end is really up to you. It’s just a cms for structuring your data. No preview though. How you present it is not handled by contentful. It is it’s greatest strength and not a weakness though
Hi Kamil, Have you considered Adobe Experience Manager (AEM)? It is not completely open-source but is built on top of many open source modules - like Apache Sling, Apache Felix, has a great deal of open-sourced core components, supports SPA - React and Angular Recently and can be deployed as a cloud service. Good luck in your search!
I'd like to share my experience for a similar use case.
A couple of months back I was in a similar place while facing some similar set of challenges within our SEO and Content Team. We were working with WordPress at that moment and for some parts - we still do. While WordPress is a very fast, intuitive and comprehensive tool to power static pages, it's not ideal for: 1. The content team as it requires some level of technical skills 2. Code reusability perspective - impacts performance in a longer run 3. Performance and user experience can easily go for a toss considering content team may not be diligent with everything outside the scope of the content
While evaluating we were looking at these key criterias: 1. SEO, Performance and UX 2. Ease of use for Content Team, developer independence 3. Learning Curve for devs and more importantly content creators 4. Support for complex design cases 5. Cost
Being part of a small org on a tight budget our natural inclination was for open-source solution, Strapi, and so we gave it a go for a smaller project before jumping the marketing wagon.
Strapi is a great tool, easy to learn and pick up. You get most of the design use cases out of the box baked for you. It's a Node.js service so you'll need to manage the service (meaning you'll have to handle monitoring, logging, cdn, auth, etc) and DB - which requires quiet some dev bandwidth. Now Strapi is still very young in term of DB migrations (not a seamless deployment yet - no schema diffing mechanism), setting up different environments required effort and you can do content modeling only in development environment (the db migrations complexity) - which becomes really critical when you want devs, design and content to collaborate simultaneously and don't want repeated work for modeling. Over a 5-6 weeks of use we realised that more and more dev bandwidth is required to do progressive addition of new content and hence we did another PoC with contentful.
Comparing this with contentful - which is a managed service, comes with inbuilt environment and preview setup, gives on-the-fly content modeling (replacing all the dev bandwidth dependency for managing migrations, cdn, auth, service, etc) gives a huge advantage of speed and developer independence at a very moderate price. Plus, the UI is very intuitive (taking some concepts from Tag Manager).
Few other thing to highlight: - Both Strapi and Contentful have plugins for common tooling. - Both the dashboard supports custom data type and UI extensions. I found Contentful UI extensions much more easier to implement. - Contentful has only US based availablility zone. Simple in-memory caching can be used to improve costing and SLA.
Hope this helps!
Hi Community, Would like to ask for advice from people familiar with those tools. We are a small self-funded startup and initial cost for us is very important at that stage. That's why we are leaning towards Sanity. The CMS will be used to power our website and flutter cross-platform mobile applications.
Former Prismic.io developer here. If you want something robust vs "looks good from a distance," I would recommend Contentful. They are the biggest for a reason. Their CMS handles a lot of use cases and has great documentation. Prismic.io will work well in simple blog-esque use cases. Their more complex features break easily and their documentation is confusing. It has fallen quite a distance behind Contentful. Sanity appears to be a much newer CMS and you might come to regret the lack of features, but I've only briefly reviewed their product.
Pros of Contentful
- API-based cms30
- Much better than WordPress17
- Simple and customizable11
- Images API5
- Free for small projects3
- Tag Manager like UI1
- Extensible dashboard UI1
- Managed Service1
- Super simple to integrate1
Pros of GraphCMS
- GraphQL5
- Speeds up time to market Easily create & consume conten2
- API first1
- Much better than REST1
- Reliable and scales1
- Cool dev community1
Pros of prismic.io
- Nice writing room7
- Very Good UX3
- Prismic.io powers lichess.org/blog3
- Friendly Pricing2
- Nice UI and clean2
- Works with GraphQL with Gatsby2
- Releases - Scheduling content to go live1
- Integration Field1
- Slices - Reusable components1
- Page "slices" very useful1
- SDKs for render frameworks1
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Cons of Contentful
- No spell check5
- No repeater Field5
- No free plan4
- Slow dashboard3
- Enterprise targeted2
- Pricey2
- Limited content types2
- Not scalable1
- No GraphQL API1
Cons of GraphCMS
Cons of prismic.io
- No write API yet2
- Bad Documentation1
- No admin UX control (only schema)1