Heap vs KISSmetrics

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Heap

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372
+ 1
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KISSmetrics

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+ 1
70
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Heap vs KISSmetrics: What are the differences?

Developers describe Heap as "Automatically capture every user action in your app and measure it all". Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more. Track events and segment users instantly. No pushing code. No waiting for data to trickle in. On the other hand, KISSmetrics is detailed as "Get actionable metrics for your business". Optimize Your Business and Get More Customers. Identify, understand, and improve the metrics that drive your online business.

Heap and KISSmetrics belong to "Funnel Analysis Analytics" category of the tech stack.

Some of the features offered by Heap are:

  • Define analytics events using a simple, point 'n' click interface. People with zero coding knowledge can start tracking events and generating important metrics instantly
  • Automatically capture every user action in your iOS or web app and measure it all. Clicks, taps, swipes, form submissions, page views, and more
  • All analysis is automatically retroactive, so there's no need to wait days for data to accumulate. You can rely on each report to include everything from day one.

On the other hand, KISSmetrics provides the following key features:

  • The basic unit in KISSmetrics is a person. When you view your KISSmetrics reports they show you people, not just aggregate data.
  • Track your person-centric data
  • Our JavaScript allows you to track data right from your website so you can measure your campaigns, discover your referrers and understand marketing attribution.

"Automatically capture every user action" is the primary reason why developers consider Heap over the competitors, whereas "Extremely easy" was stated as the key factor in picking KISSmetrics.

ebay, Twilio, and Buffer are some of the popular companies that use KISSmetrics, whereas Heap is used by Uber Technologies, Salesforce, and Accenture. KISSmetrics has a broader approval, being mentioned in 349 company stacks & 30 developers stacks; compared to Heap, which is listed in 113 company stacks and 10 developer stacks.

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Pros of Heap
Pros of KISSmetrics
  • 36
    Automatically capture every user action
  • 23
    No code required
  • 21
    Free Plan
  • 14
    Real-time insights
  • 11
    Track custom events
  • 10
    Define user segments
  • 7
    Define active users
  • 2
    Fun to use
  • 2
    Redshift integration
  • 25
    Extremely easy
  • 18
    See customer actions in real time
  • 12
    Cohort Segmentation
  • 9
    Quickly build Key Performance Indicators for your site
  • 6
    API and multiple libraries in different languages

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What is Heap?

Heap automatically captures every user action in your app and lets you measure it all. Clicks, taps, swipes, form submissions, page views, and more. Track events and segment users instantly. No pushing code. No waiting for data to trickle in.

What is KISSmetrics?

Optimize Your Business and Get More Customers. Identify, understand, and improve the metrics that drive your online business.

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What companies use Heap?
What companies use KISSmetrics?
See which teams inside your own company are using Heap or KISSmetrics.
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Blog Posts

Jun 19 2015 at 6:37AM

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What are some alternatives to Heap and KISSmetrics?
Mixpanel
Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.
Google Analytics
Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.
Amplitude
Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.
PostHog
Open-source product analytics for developers and product teams. PostHog helps you build better products without sharing your data with anyone. Deploy on your own infrastructure and automatically collect events, session recordings and more.
Statbot
Statbot imports Intercom data and builds professional reports. Get critical business insights in just one click. No setup needed.
See all alternatives