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Iterable vs mailerlite: What are the differences?
What is Iterable? We Empower Growth Marketers. Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support.
What is mailerlite? An Email Marketing & Automation tool. It makes Email Marketing & Automation easy for small businesses and bloggers. It provides all the latest email marketing features designed to help you grow subscribers and build stronger relationships.
Iterable and mailerlite can be categorized as "Email Marketing" tools.
Some of the features offered by Iterable are:
- Triggered, blast and drip campaign emails
- Mobile push notifications
- SMS
On the other hand, mailerlite provides the following key features:
- Create campaigns
- Track results
- Grow subscribers
Pros of Iterable
- Segment integration6
- Powerful4
- Send the right message, at right time, to right device3
- Easy to Optimize2