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Mailchimp

22.8K
12.6K
+ 1
1.2K
Vero

34
27
+ 1
2
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MailChimp vs Vero: What are the differences?

  1. Pricing Model: MailChimp offers a freemium pricing model with a limit on the number of subscribers and emails per month, while Vero follows a pay-as-you-go model with pricing based on the number of emails sent.
  2. Automation Capabilities: MailChimp is known for its robust automation features, including workflow builder, whereas Vero focuses on behavior-based triggers and personalized messaging for more targeted campaigns.
  3. Customization Options: Vero allows for extensive customization of email templates and content based on user behavior and preferences, providing more flexibility in creating unique campaigns compared to MailChimp's templates.
  4. Integration with Other Platforms: MailChimp provides integration with a wide range of third-party platforms and services, offering more options for syncing data and automating workflows, in contrast to Vero's more limited integrations.
  5. Customer Support: Vero offers personalized support and account management to help optimize email campaigns, while MailChimp provides support through email, chat, and an extensive knowledge base, catering to different levels of customer needs.
  6. Analytical Tools: MailChimp offers a variety of analytics tools and reports to track campaign performance, whereas Vero provides more in-depth analytics on user engagement and behavior to improve targeting and conversion rates.

In Summary, MailChimp and Vero differ in pricing, automation capabilities, customization options, integration with other platforms, customer support, and analytical tools.

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Pros of Mailchimp
Pros of Vero
  • 259
    Smooth setup & ui
  • 248
    Mailing list
  • 148
    Robust e-mail creation
  • 120
    Integrates with a lot of external services
  • 109
    Custom templates
  • 59
    Free tier
  • 49
    Great api
  • 42
    Great UI
  • 33
    A/B Testing Subject Lines
  • 30
    Broad feature set
  • 11
    Subscriber Analytics
  • 9
    Great interface. The standard for email marketing
  • 8
    Great documentation
  • 8
    Mandrill integration
  • 7
    Segmentation
  • 6
    Best deliverability; helps you be the good guy
  • 5
    Facebook Integration
  • 5
    Autoresponders
  • 3
    Customization
  • 3
    RSS-to-email
  • 3
    Co-branding
  • 3
    Embedded signup forms
  • 2
    Automation
  • 1
    Great logo
  • 1
    Groups
  • 0
    Landing pages
  • 1
    Amazing Support
  • 1
    Advanced templating tags

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Cons of Mailchimp
Cons of Vero
  • 2
    Super expensive
  • 1
    Poor API
  • 1
    Charged based on subscribers as opposed to emails sent
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    What is Mailchimp?

    MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

    What is Vero?

    Vero is an event-driven email marketing platform for engineering, marketing, and product teams - it gives you the visibility and clarity to help you collaborate and move faster in designing and sending emails using real-time customer data.

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    What companies use Mailchimp?
    What companies use Vero?
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    What tools integrate with Mailchimp?
    What tools integrate with Vero?

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    What are some alternatives to Mailchimp and Vero?
    Twilio SendGrid
    Twilio SendGrid's cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. Twilio SendGrid provides reliable delivery, scalability & real-time analytics along with flexible API's.
    ActiveCampaign
    Recognized as the leader in the marketing and sales automation for small businesses, ActiveCampaign helps over 70k growing businesses meaningfully connect and engage with their customers with personalized, intelligence-driven messages.
    Drip
    It is the first ECRM–an Ecommerce CRM designed for building personal and profitable relationships with your customers at scale. It uses customer insight, data, and smarter email marketing automation at scale. With the best customer experience, your brand will never blend in.
    Campaign Monitor
    Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results.
    Mandrill
    Mandrill is a new way for apps to send transactional email. It runs on the delivery infrastructure that powers MailChimp.
    See all alternatives