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  5. Piwik vs Segment

Piwik vs Segment

OverviewComparisonAlternatives

Overview

Segment
Segment
Stacks3.3K
Followers941
Votes275
Piwik
Piwik
Stacks1.4K
Followers512
Votes74

Piwik vs Segment: What are the differences?

Piwik: The ultimate open source alternative to Google Analytics. Piwik is a full featured PHP MySQL software program that you download and install on your own webserver. Piwik aims to be a Free software alternative to Google Analytics, and is already used on more than 1,000,000 websites. Privacy is built-in!; Segment: A single hub to collect, translate and send your data with the flip of a switch. Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.

Piwik belongs to "General Analytics" category of the tech stack, while Segment can be primarily classified under "Analytics Integrator".

Some of the features offered by Piwik are:

  • Real time data updates
  • Customizable Dashboard
  • All Websites Dashboard

On the other hand, Segment provides the following key features:

  • A single API to integrate third-party tools
  • Data replay that backfills new tools with historical data
  • SQL support to automatically transform and load behavioral data into Amazon Redshift

"It's good to have an alternative to google analytics" is the top reason why over 34 developers like Piwik, while over 85 developers mention "Easy to scale and maintain 3rd party services" as the leading cause for choosing Segment.

Piwik is an open source tool with 11.7K GitHub stars and 1.81K GitHub forks. Here's a link to Piwik's open source repository on GitHub.

Practo, Hazeorid, and Learnbeat are some of the popular companies that use Piwik, whereas Segment is used by StackShare, Product Hunt, and Typeform. Piwik has a broader approval, being mentioned in 816 company stacks & 103 developers stacks; compared to Segment, which is listed in 831 company stacks and 79 developer stacks.

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Detailed Comparison

Segment
Segment
Piwik
Piwik

Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

A single API to integrate third-party tools; Data replay that backfills new tools with historical data; SQL support to automatically transform and load behavioral data into Amazon Redshift; More than 120 tools on the platform; One-click to install plugins for WordPress, Magento and WooCommerce; Mobile, web and server-side libraries
Real time data updates;Customizable Dashboard;All Websites Dashboard;Analytics for e-commerce;Goal conversion tracking;Event Tracking;Site Search Analytics;Geolocation;Pages Transitions;Page Overlay;Site speed & pages speed reports;Track different user interactions
Statistics
Stacks
3.3K
Stacks
1.4K
Followers
941
Followers
512
Votes
275
Votes
74
Pros & Cons
Pros
  • 86
    Easy to scale and maintain 3rd party services
  • 49
    One API
  • 39
    Simple
  • 25
    Multiple integrations
  • 19
    Cleanest API
Cons
  • 2
    Not clear which events/options are integration-specific
  • 1
    Limitations with integration-specific configurations
  • 1
    Client-side events are separated from server-side
Pros
  • 35
    It's good to have an alternative to google analytics
  • 27
    Self-hosted
  • 10
    Easy setup
  • 2
    Not blocked by Brave
  • 0
    Great customs
Cons
  • 2
    Hard to export data
Integrations
Google Analytics
Google Analytics
Mixpanel
Mixpanel
UserVoice
UserVoice
LiveChat
LiveChat
Olark
Olark
Marketo
Marketo
Intercom
Intercom
Sentry
Sentry
BugHerd
BugHerd
Gauges
Gauges
No integrations available

What are some alternatives to Segment, Piwik?

Google Analytics

Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Mixpanel

Mixpanel

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Clicky

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

Plausible

Plausible

It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Databricks

Databricks

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

userTrack

userTrack

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

Quickmetrics

Quickmetrics

It is a service for collecting, analyzing and visualizing custom metrics. It can be used to track anything from signups to server response times. Sending events is super simple.

Matomo

Matomo

It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing.

Maze

Maze

Maze empowers product and marketing teams to test anything from prototypes to copy, or round up user feedback—all in one place. Rapidly collect user insights across teams and create better user experiences, together.

Ackee (Analytics)

Ackee (Analytics)

Self-hosted, Node.js based analytics tool for those who care about privacy. Ackee runs on your own server, analyses the traffic of your websites and provides useful statistics in a minimal interface.

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