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Piwik vs Snowplow: What are the differences?
What is Piwik? The ultimate open source alternative to Google Analytics. Piwik is a full featured PHP MySQL software program that you download and install on your own webserver. Piwik aims to be a Free software alternative to Google Analytics, and is already used on more than 1,000,000 websites. Privacy is built-in!.
What is Snowplow? Enterprise-strength web, mobile, and event analytics, powered by Hadoop, Kinesis, Redshift and Elasticsearch. Every single event, from your website(s), mobile app(s), desktop applications and server-side systems, stored in your own data warehouse and available to action in real-time.
Piwik belongs to "General Analytics" category of the tech stack, while Snowplow can be primarily classified under "Custom Analytics".
Some of the features offered by Piwik are:
- Real time data updates
- Customizable Dashboard
- All Websites Dashboard
On the other hand, Snowplow provides the following key features:
- Record events from your website, mobile app, server side systems, third party systems and any type of connected device , so that you have a record of what happened, when, and to whom
- Processes that data including validating, enriching and modeling it
- Load that data into your own datawarehouse to power sophisticted analytics
"It's good to have an alternative to google analytics" is the top reason why over 34 developers like Piwik, while over 2 developers mention "Can track any type of digital event" as the leading cause for choosing Snowplow.
Piwik and Snowplow are both open source tools. It seems that Piwik with 11.3K GitHub stars and 1.78K forks on GitHub has more adoption than Snowplow with 4.8K GitHub stars and 993 GitHub forks.
Die Coder GmbH, CrowdFlower, and Olark are some of the popular companies that use Piwik, whereas Snowplow is used by StumbleUpon, Tilt, and Opower. Piwik has a broader approval, being mentioned in 816 company stacks & 102 developers stacks; compared to Snowplow, which is listed in 23 company stacks and 7 developer stacks.
Pros of Piwik
- It's good to have an alternative to google analytics35
- Easy setup10
- Not blocked by Brave2
- Great customs0
Pros of Snowplow
- Can track any type of digital event7
- First-party tracking5
- Data quality5
- Real-time streams4
- Redshift integration4
- Completely open source4
- BigQuery integration3
- Snowflake integration3
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Cons of Piwik
- Hard to export data2