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  5. Flurry vs Google Analytics vs Metabase

Flurry vs Google Analytics vs Metabase

OverviewDecisionsComparisonAlternatives

Overview

Google Analytics
Google Analytics
Stacks128.5K
Followers50.7K
Votes5.1K
Flurry
Flurry
Stacks94
Followers97
Votes6
Metabase
Metabase
Stacks926
Followers1.2K
Votes271
GitHub Stars44.4K
Forks6.0K

Flurry vs Google Analytics vs Metabase: What are the differences?

## Introduction
Web analytics tools are crucial for tracking and analyzing user interactions on websites. Three popular tools, Flurry, Google Analytics, and Metabase, offer unique features and insights for businesses and organizations.

1. **Data Collection and Integration**: Flurry primarily focuses on mobile app analytics, offering detailed insights into user interactions within mobile applications. Google Analytics, on the other hand, caters to both web and app tracking, providing a comprehensive view of user behavior across various platforms. Metabase is an open-source business intelligence tool that enables users to pull data from different sources and databases for analysis.

2. **Customization and Flexibility**: Flurry offers limited customizability in terms of reports and dashboards, with predefined metrics and dimensions. Google Analytics provides extensive customization options, allowing users to create personalized reports, goals, and segments according to their specific requirements. Metabase also offers high customization capabilities, enabling users to design custom dashboards and queries.

3. **User Interface and Visualization**: Flurry offers a simple and user-friendly interface, suitable for basic analytics needs. Google Analytics provides a robust and interactive interface with advanced visualization tools like custom dashboards, data exploration, and real-time reporting. Metabase focuses on visualizing data through charts, graphs, and filters, making it easier for users to interpret and analyze information.

4. **Cost and Licensing**: Flurry is free for basic usage, with premium features available at additional costs. Google Analytics is also free for standard usage, but advanced features like Google Analytics 360 come with a subscription fee. Metabase, being open-source, is freely accessible for users without any licensing costs.

5. **Data Privacy and Security**: Flurry and Google Analytics adhere to strict data privacy regulations, ensuring the protection of user information and data security. Metabase, being open-source, allows users to maintain full control over their data and implement security measures based on their specific requirements.

6. **Integration and Cross-platform Compatibility**: Flurry integrates seamlessly with mobile app development platforms and provides in-depth insights into app performance across different operating systems. Google Analytics supports integration with a wide range of platforms and devices, offering cross-platform compatibility for web and app analytics. Metabase allows users to integrate multiple data sources and databases, enabling cross-platform analysis and reporting capabilities.

In Summary, Flurry, Google Analytics, and Metabase offer distinct features in terms of data collection, customization, visualization, cost, security, and integration capabilities, catering to a variety of analytical needs for businesses and organizations.

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Advice on Google Analytics, Flurry, Metabase

Dennis
Dennis

Founder, Software Engineer & Product Manager at BlazingMedia

Nov 28, 2020

Decided

We have integrated Panelbear on our Website, rather than Google Analytics, because it is way more respecting of the User's Privacy. Whilst Google Analytics gives us in-depth information on virtually everything, we don't even need that much. Panelbear keeps it simple and in addition to that, displays the data well structured in a simple and intuitive dashboard

19.8k views19.8k
Comments

Detailed Comparison

Google Analytics
Google Analytics
Flurry
Flurry
Metabase
Metabase

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.

It is an easy way to generate charts and dashboards, ask simple ad hoc queries without using SQL, and see detailed information about rows in your Database. You can set it up in under 5 minutes, and then give yourself and others a place to ask simple questions and understand the data your application is generating.

Analysis Tools- Google Analytics is built on a powerful, easy to use, reporting platform, so you can decide what data you want to view and customize your reports, with just a few clicks.;Content Analytics- Content reports help you understand which parts of your website are performing well, which pages are most popular so you can create a better experience for your customers.;Social Analytics- The web is a social place and Google Analytics measures success of your social media programs. You can analyze how visitors interact with sharing features on your site (like the Google +1 button) and engage with your content across social platforms.;Mobile Analytics- Google Analytics helps you measure the impact of mobile on your business. Additionally, if you build mobile apps Google Analytics offers Software Development Kits for iOS and Android so you can measure how people use your app.;Conversion Analytics- Find out how many customers you're attracting, how much you're selling and how users are engaging with your site with Google Analytics' range of analysis features.;Advertising Analytics- Make the most of your advertising by learning how well your social, mobile, search and display ads are working. Link your website activity to your marketing campaigns to get the complete picture and improve your advertising performance.
Harness the power of industry-leading mobile app analytics for free;Look beyond the download to investigate how users interact with your app;Learn how, when, where and by what kind of audience your app is used;Measure the value of acquired users to improve traffic acquisition;Improve product roadmaps to increase engagement, retention and monetization;Increase app monetization and conversions with funnels;Identify your best segments by demographics, interest, geography, usage and more;Customize your metrics dashboard and set up alerts for convenience and control
-
Statistics
GitHub Stars
-
GitHub Stars
-
GitHub Stars
44.4K
GitHub Forks
-
GitHub Forks
-
GitHub Forks
6.0K
Stacks
128.5K
Stacks
94
Stacks
926
Followers
50.7K
Followers
97
Followers
1.2K
Votes
5.1K
Votes
6
Votes
271
Pros & Cons
Pros
  • 1483
    Free
  • 927
    Easy setup
  • 891
    Data visualization
  • 698
    Real-time stats
  • 406
    Comprehensive feature set
Cons
  • 11
    Confusing UX/UI
  • 8
    Super complex
  • 6
    Very hard to build out funnels
  • 4
    Poor web performance metrics
  • 3
    Very easy to confuse the user of the analytics
Pros
  • 6
    Most complete and developer/marketing friendly metrics
Pros
  • 62
    Database visualisation
  • 45
    Open Source
  • 41
    Easy setup
  • 36
    Dashboard out of the box
  • 23
    Free
Cons
  • 7
    Harder to setup than similar tools
Integrations
Mad Mimi
Mad Mimi
Hipmob
Hipmob
Visual Website Optimizer
Visual Website Optimizer
Squarespace
Squarespace
ClickTale
ClickTale
CloudFlare
CloudFlare
Segment
Segment
Optimizely
Optimizely
FreshDesk
FreshDesk
SnapEngage
SnapEngage
Trigger.io
Trigger.io
PostgreSQL
PostgreSQL
MongoDB
MongoDB
Amazon Redshift
Amazon Redshift
MySQL
MySQL
Microsoft SQL Server
Microsoft SQL Server

What are some alternatives to Google Analytics, Flurry, Metabase?

Mixpanel

Mixpanel

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Piwik

Piwik

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

Superset

Superset

Superset's main goal is to make it easy to slice, dice and visualize data. It empowers users to perform analytics at the speed of thought.

Amplitude

Amplitude

Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.

Cube

Cube

Cube: the universal semantic layer that makes it easy to connect BI silos, embed analytics, and power your data apps and AI with context.

Power BI

Power BI

It aims to provide interactive visualizations and business intelligence capabilities with an interface simple enough for end users to create their own reports and dashboards.

Clicky

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

CleverTap

CleverTap

We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.

Countly

Countly

Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications.

Mode

Mode

Created by analysts, for analysts, Mode is a SQL-based analytics tool that connects directly to your database. Mode is designed to alleviate the bottlenecks in today's analytical workflow and drive collaboration around data projects.

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