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  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Marketing Automation
  5. HubSpot vs Klaviyo

HubSpot vs Klaviyo

OverviewComparisonAlternatives

Overview

HubSpot
HubSpot
Stacks11.5K
Followers6.1K
Votes88
Klaviyo
Klaviyo
Stacks148
Followers117
Votes0

HubSpot vs Klaviyo: What are the differences?

<HubSpot vs Klaviyo Comparison>

1. **Pricing Structure**: One key difference between HubSpot and Klaviyo is their pricing structure. HubSpot offers a wide range of tools and services, making it a comprehensive platform with different pricing tiers. On the other hand, Klaviyo focuses solely on email marketing and has a more straightforward pricing model tailored to email marketing resources and features.

2. **Integration Capabilities**: HubSpot is known for its extensive integration capabilities, allowing users to connect with various third-party apps and tools seamlessly. Klaviyo, on the other hand, offers a more focused integration approach, specifically designed for e-commerce platforms, providing deep integrations with popular e-commerce systems like Shopify, Magento, and WooCommerce.

3. **Automation Features**: While both platforms offer automation capabilities, Klaviyo specializes in advanced automation features specifically designed for e-commerce businesses. With its robust segmentation and personalization options, Klaviyo enables businesses to create highly targeted and customized email marketing campaigns based on customer behavior and interactions.

4. **Reporting and Analytics**: HubSpot provides in-depth reporting and analytics tools that allow users to track and measure the performance of their marketing campaigns across various channels. Klaviyo, on the other hand, focuses on providing detailed e-commerce specific metrics, such as customer lifetime value, purchase attribution, and product insights, to help businesses optimize their email marketing strategies.

5. **Customer Support**: HubSpot offers a comprehensive customer support system with various resources like documentation, community forums, and email support. Klaviyo, on the other hand, provides personalized support with dedicated account managers for different tiers of users, offering a more hands-on approach to customer service.

6. **User Interface**: HubSpot's user interface is known for its user-friendliness and intuitive design, making it easy for users to navigate through the platform. In contrast, Klaviyo's interface is more focused on email marketing functionalities, providing a more specialized and streamlined experience for users looking to optimize their email marketing efforts.

In Summary, HubSpot and Klaviyo offer distinct advantages in terms of their pricing, integration capabilities, automation features, reporting and analytics, customer support, and user interface, catering to different business needs and preferences in the realm of marketing platforms.```

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Detailed Comparison

HubSpot
HubSpot
Klaviyo
Klaviyo

Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.

A cloud-based email marketing solution for e-commerce businesses. It allows users to send out targeted email campaigns based on metrics such as purchasing and viewing history and how customers have interacted with past emails.

blogging, landing pages, email marketing, web analytics, social media, CRM, SEO
Fast integrations; Segmentation possibilities; Track website behavior
Statistics
Stacks
11.5K
Stacks
148
Followers
6.1K
Followers
117
Votes
88
Votes
0
Pros & Cons
Pros
  • 47
    Lead management
  • 20
    Automatic customer segmenting based on properties
  • 18
    Email / Blog scheduling
  • 1
    Scam
  • 1
    Advertisement
No community feedback yet
Integrations
Segment
Segment
Salesforce Sales Cloud
Salesforce Sales Cloud
Hipmob
Hipmob
RightSignature
RightSignature
NetSuite
NetSuite
Shopify
Shopify
Zapier
Zapier
Magento
Magento

What are some alternatives to HubSpot, Klaviyo?

Mailchimp

Mailchimp

MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

Campaign Monitor

Campaign Monitor

Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results.

Zoho Mail

Zoho Mail

It is a secure and reliable business email solution tailor-made for your organization's communication needs. With enhanced collaboration features, it's not just an inbox—it's more.

Mailtrain

Mailtrain

Mailtrain is a self hosted newsletter application built on Node.js (v5+) and MySQL (v5.5+ or MariaDB).

Marketo

Marketo

Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.

Iterable

Iterable

Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support.

GetResponse

GetResponse

It enables you to create a valuable marketing list of prospects, partners, and clients, so you can develop relationships with them and build a responsive and profitable customer base.

User

User

It is the solution for big and small businesses. All modern email marketing features and more. It recognizes users from your email campaigns and in this way, each user is automatically logged to chat.

Leadmi

Leadmi

Leadmi.io is a new age marketing automation platform which enables businesses to manage social media platforms and generate highly accurate leads leveraging social media activity and buyer persona. 

SendinBlue

SendinBlue

It is a digital marketing toolbox that's built to scale and adapt with you as you grow. You can save time and boost performance by automating your segmentation and marketing messages.

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