StackShareStackShare
Follow on
StackShare

Discover and share technology stacks from companies around the world.

Follow on

© 2025 StackShare. All rights reserved.

Product

  • Stacks
  • Tools
  • Feed

Company

  • About
  • Contact

Legal

  • Privacy Policy
  • Terms of Service
  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Marketing Automation
  5. HubSpot vs Odoo

HubSpot vs Odoo

OverviewComparisonAlternatives

Overview

HubSpot
HubSpot
Stacks11.5K
Followers6.1K
Votes88
Odoo
Odoo
Stacks329
Followers282
Votes3
GitHub Stars47.0K
Forks30.3K

HubSpot vs Odoo: What are the differences?

Introduction

HubSpot and Odoo are both popular software platforms that offer a range of features and functionalities for businesses. While they have some similarities, there are several key differences that set them apart.

  1. Pricing: One of the major differences between HubSpot and Odoo is their pricing models. HubSpot offers a variety of pricing plans, with different tiers and features to choose from. On the other hand, Odoo is an open-source platform, which means the software is available for free but additional modules and support may come at an additional cost. This difference in pricing models allows businesses to choose the option that best fits their budget and requirements.

  2. Focus: Another difference between HubSpot and Odoo lies in their primary focus. HubSpot is primarily a marketing and sales platform, offering features such as email marketing, CRM, and lead nurturing. On the other hand, Odoo is an all-in-one business management platform, providing features for multiple areas including sales, accounting, inventory, and project management. This difference in focus allows businesses to choose a platform that caters specifically to their needs.

  3. Customization: When it comes to customization, HubSpot and Odoo offer different levels of flexibility. HubSpot has a user-friendly interface and provides a wide range of ready-made templates and tools that can be easily customized to fit a business's branding. On the other hand, Odoo provides a highly customizable platform that allows businesses to tailor the software to their specific requirements by modifying the source code. This difference in customization options allows businesses to choose a platform that aligns with their level of technical expertise and customization needs.

  4. Integration: Integration capabilities also differ between HubSpot and Odoo. HubSpot has a vast ecosystem of integrations with popular third-party tools and platforms, making it easy to connect and sync data between different applications. Odoo, on the other hand, has a modular architecture that allows businesses to integrate different modules within the Odoo ecosystem, providing a seamless experience across various functionalities. This difference in integration capabilities allows businesses to choose a platform that integrates smoothly with their existing tools and systems.

  5. Support: Support is another key difference between HubSpot and Odoo. HubSpot offers 24/7 support to its users, with a dedicated support team available via phone, email, and live chat. They also provide extensive documentation and resources for self-help. On the other hand, Odoo offers support through its community forum, where users can ask questions and get assistance from other community members. Additionally, Odoo offers paid support options for businesses that require more extensive support and customization services. This difference in support options allows businesses to choose a platform that fits their support needs and preferences.

  6. Scalability: Scalability is an important factor to consider when choosing a software platform. HubSpot is known for its scalability, with the ability to handle a large volume of data and users. It offers different tiers of plans that businesses can upgrade to as their needs grow. Odoo, on the other hand, is also scalable but may require more technical expertise to handle large volumes of data. This difference in scalability allows businesses to choose a platform that can accommodate their growth and expansion plans.

In summary, HubSpot and Odoo differ in their pricing models, focus, customization options, integration capabilities, support options, and scalability. Businesses should consider these differences when choosing a platform that best suits their specific requirements and objectives.

Share your Stack

Help developers discover the tools you use. Get visibility for your team's tech choices and contribute to the community's knowledge.

View Docs
CLI (Node.js)
or
Manual

Detailed Comparison

HubSpot
HubSpot
Odoo
Odoo

Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.

It is a business management software including CRM, e-commerce, billing, accounting, manufacturing, warehouse, project management, and inventory management.

blogging, landing pages, email marketing, web analytics, social media, CRM, SEO
CRM; Website Builder; eCommerce; Warehouse Management; Project Management; Billing & Accounting; Point of Sale; Human Resources; Marketing
Statistics
GitHub Stars
-
GitHub Stars
47.0K
GitHub Forks
-
GitHub Forks
30.3K
Stacks
11.5K
Stacks
329
Followers
6.1K
Followers
282
Votes
88
Votes
3
Pros & Cons
Pros
  • 47
    Lead management
  • 20
    Automatic customer segmenting based on properties
  • 18
    Email / Blog scheduling
  • 1
    Advertisement
  • 1
    Scam
Pros
  • 3
    High traceability
Integrations
Segment
Segment
Salesforce Sales Cloud
Salesforce Sales Cloud
Hipmob
Hipmob
RightSignature
RightSignature
NetSuite
NetSuite
No integrations available

What are some alternatives to HubSpot, Odoo?

PrestaShop

PrestaShop

PrestaShop is written in PHP, is highly customizable, supports all the major payment services, is translated in many languages and localized for many countries, and is fully responsive (both front- and back-office).

Squarespace

Squarespace

Whether you need simple pages, sophisticated galleries, a professional blog, or want to sell online, it all comes standard with your Squarespace website. Squarespace starts you with beautiful designs right out of the box — each handcrafted by our award-winning design team to make your content stand out.

Magento

Magento

Magento Community Edition is perfect if you’re a developer who wants to build your own solution with flexible eCommerce technology. You can modify the core code and add a wide variety of features and functionality.

Shopify

Shopify

Shopify powers tens of thousands of online retailers including General Electric, Amnesty International, CrossFit, Tesla Motors, Encyclopaedia Britannica, Foo Fighters, GitHub, and more. Our platform allows users to easily and quickly create their own online store without all the technical work involved in developing their own website, or the huge expense of having someone else build it. Shopify lets merchants manage all aspects of their shops: uploading products, changing the design, accepting credit card orders, and viewing their incoming orders and completed transactions.

Salesforce Sales Cloud

Salesforce Sales Cloud

The Sales Cloud puts everything you need at your fingertips—available anywhere. From Social accounts and contacts to Mobile, Chatter, and Analytics, collaboration across your global organization and getting deals done faster is not only possible, it's easy.

Spree

Spree

The Spree storefront offers a full feature set and is built on common standards, so you don't have to compromise speed to market, efficiency or innovation. The modular platform allows you to easily configure, supplement or replace any functionality you need, so that you can build the exact storefront that you want.

Saleor

Saleor

Saleor is a rapidly-growing open source e-commerce platform that has served high-volume companies from branches like publishing and apparel since 2012. Based on Python and Django, the latest major update introduces a modular front end powered by a GraphQL API and written with React and TypeScript.

Pipedrive

Pipedrive

Pipeline tool for active dealmakers. Get super-organized. Close deals in less time. Built by active salespeople and serious web app developers.

Streak

Streak

Streak lets you keep track of all your deals right from your inbox. We let you group emails from the same customer together into one view and push that customer through your pipeline.

Marketo

Marketo

Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.

Related Comparisons

HipChat
Slack

HipChat vs Mattermost vs Slack

Litmus
Email on Acid

Email on Acid vs Litmus

InVision
Proto.io

InVision vs Marvel vs Proto.io

Webex
Microsoft Teams

Microsoft Teams vs Webex

Slack
RocketChat

Mattermost vs RocketChat vs Slack