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  5. Optimizely vs Plausible

Optimizely vs Plausible

OverviewComparisonAlternatives

Overview

Optimizely
Optimizely
Stacks3.9K
Followers879
Votes100
Plausible
Plausible
Stacks101
Followers60
Votes10

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Detailed Comparison

Optimizely
Optimizely
Plausible
Plausible

Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.

It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

Visual editor for client-side A/B testing; Server-side SDKs for Full Stack experimentation; Mobile app optimization; Feature flags and controlled rollouts; Multivariate testing; Powerful Reporting and Results; Personalization campaigns; Behavioral Targeting; Advanced Statistical Modeling; Automated traffic allocation; REST API; Raw data export; Analytics integrations
Check website traffic and site analytics in 1 minute; Lightweight script which keeps your site speed fast; Doesn’t track nor collect any personal data; No cookie banners or GDPR/CCPA consent needed; Define key goals and track conversions; Get weekly or monthly reports directly into your inbox; Open your web analytics to everyone; Share the stats privately with your clients
Statistics
Stacks
3.9K
Stacks
101
Followers
879
Followers
60
Votes
100
Votes
10
Pros & Cons
Pros
  • 50
    Easy to setup, edit variants, & see results
  • 20
    Light weight
  • 16
    Best a/b testing solution
  • 14
    Integration with google analytics
Pros
  • 4
    Privacy Oriented
  • 4
    Lightweight (<1kB)
  • 2
    Easy to implement
Integrations
Heap
Heap
WordPress
WordPress
New Relic
New Relic
Google Analytics
Google Analytics
Jira
Jira
Mixpanel
Mixpanel
Hotjar
Hotjar
Localytics
Localytics
FullStory
FullStory
ClickTale
ClickTale
No integrations available

What are some alternatives to Optimizely, Plausible?

Google Analytics

Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

Mixpanel

Mixpanel

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

Piwik

Piwik

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

Clicky

Clicky

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

Visual Website Optimizer

Visual Website Optimizer

Visual Website Optimizer is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales

Databricks

Databricks

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

userTrack

userTrack

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

Quickmetrics

Quickmetrics

It is a service for collecting, analyzing and visualizing custom metrics. It can be used to track anything from signups to server response times. Sending events is super simple.

Matomo

Matomo

It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing.

Maze

Maze

Maze empowers product and marketing teams to test anything from prototypes to copy, or round up user feedback—all in one place. Rapidly collect user insights across teams and create better user experiences, together.

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