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Optimizely vs QuickTest: What are the differences?
What is Optimizely? Experimentation platform for marketing, product, and engineering teams, with feature flags and personalization. Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.
What is QuickTest? Affordable user testing for startups and freelancers. It brings an affordable user testing platform to startups and freelancers. Share A/B tests remotely or in-person and receive analysed quantitative results and qualitative feedback on your designs.
Optimizely and QuickTest are primarily classified as "A/B Testing Analytics" and "Mobile A/B Testing" tools respectively.
Some of the features offered by Optimizely are:
- Visual editor for client-side A/B testing
- Server-side SDKs for Full Stack experimentation
- Mobile app optimization
On the other hand, QuickTest provides the following key features:
- A/B preference testing
- Remote user testing
- Moderated testing
Pros of Optimizely
- Easy to setup, edit variants, & see results50
- Light weight20
- Best a/b testing solution16
- Integration with google analytics14