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  1. Stackups
  2. Application & Data
  3. Platform as a Service
  4. Realtime Backend API
  5. Firebase vs MoEngage

Firebase vs MoEngage

OverviewDecisionsComparisonAlternatives

Overview

Firebase
Firebase
Stacks42.5K
Followers36.0K
Votes2.0K
MoEngage
MoEngage
Stacks34
Followers51
Votes0

Firebase vs MoEngage: What are the differences?

Key Differences between Firebase and MoEngage

Firebase and MoEngage are both popular technology platforms used for various purposes in web and mobile app development. However, there are several key differences that set them apart.

  1. Purpose: Firebase is a comprehensive platform that offers a wide range of services including hosting, real-time database, authentication, cloud messaging, and more. It is designed as a backend as a service (BaaS) that provides a complete set of backend features for app development. On the other hand, MoEngage is primarily a customer engagement platform that focuses on personalized marketing automation, user analytics, and user engagement.

  2. Integration: Firebase can be easily integrated with various Google services and APIs, making it seamless to use with other Google tools. It also offers deep integrations with popular frameworks like Angular, React, and Flutter. MoEngage, on the other hand, can integrate with various third-party tools and platforms like Salesforce, Adobe Analytics, and Google Analytics. It provides extensive support for integration with marketing automation and analytics tools.

  3. User Analytics: Firebase includes Google Analytics, which provides detailed insights into user behavior, demographics, and app performance. It offers features like event tracking, user segmentation, and funnel analysis. MoEngage, on the other hand, provides advanced user analytics specifically focused on user engagement and marketing campaigns. It includes features like cohort analysis, RFM analysis (recency, frequency, monetary value), and predictive analytics for marketing automation.

  4. Personalization and Campaigns: MoEngage excels in offering personalized marketing campaigns and user engagement features. It provides capabilities like dynamic segmentation, A/B testing, and push notifications with advanced personalization options. Firebase, on the other hand, offers basic push notification capabilities but does not provide robust personalization features for marketing campaigns.

  5. Real-time Updates: Firebase includes a real-time database feature that allows real-time synchronization of data between clients and servers. This allows for instant updates and collaboration in applications. MoEngage, on the other hand, does not provide a real-time database feature and focuses more on user engagement and marketing automation rather than real-time collaborative features.

  6. Pricing Model: Firebase offers a flexible pricing model with a generous free tier and pay-as-you-go pricing for additional usage. MoEngage, on the other hand, offers pricing based on the number of monthly active users (MAUs) and the features required. It offers different pricing plans based on the scale of usage and additional add-on features.

In summary, Firebase provides a comprehensive backend as a service platform with a wide range of features, while MoEngage focuses on customer engagement and personalized marketing automation. They differ in their purpose, integration options, user analytics, personalization capabilities, real-time updates, and pricing models.

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Advice on Firebase, MoEngage

Jared
Jared

Contractor at Insight Global

Aug 9, 2019

ReviewonFirebaseFirebase

I started using Firebase over 5 years ago because of the 'real-time' nature. I originally used to use Real Time Database, but now I use Cloud Firestore. I recommend using the Google Firebase PaaS to quickly develop or prototype small to enterprise level web/mobile applications. Since Google purchased Firebase, it has exploded and it growing rapidly. I also find some level of comfort that it is Backed by Google.

272k views272k
Comments
Noam
Noam

Jul 16, 2020

Needs adviceonNode.jsNode.jsExpressJSExpressJSReactReact

We are starting to work on a web-based platform aiming to connect artists (clients) and professional freelancers (service providers). In-app, timeline-based, real-time communication between users (& storing it), file transfers, and push notifications are essential core features. We are considering using Node.js, ExpressJS, React, MongoDB stack with Socket.IO & Apollo, or maybe using Real-Time Database and functionalities of Firebase.

1.15M views1.15M
Comments

Detailed Comparison

Firebase
Firebase
MoEngage
MoEngage

Firebase is a cloud service designed to power real-time, collaborative applications. Simply add the Firebase library to your application to gain access to a shared data structure; any changes you make to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds.

It is a Mobile App Engagement & Marketing Platform, which helps Companies understand their Mobile App users better and reach out with relevant content at the right time using the right medium. You can think of us like MailChimp for mobile apps.

Add the Firebase library to your app and get access to a shared data structure. Any changes made to that data are automatically synchronized with the Firebase cloud and with other clients within milliseconds.;Firebase apps can be written entirely with client-side code, update in real-time out-of-the-box, interoperate well with existing services, scale automatically, and provide strong data security.;Data Accessibility- Data is stored as JSON in Firebase. Every piece of data has its own URL which can be used in Firebase's client libraries and as a REST endpoint. These URLs can also be entered into a browser to view the data and watch it update in real-time.;Real-time Synchronization- Firebase takes a new approach to the way data is moved around an app. Rather than using a traditional request & response model, it works by synchronizing data between devices. Whenever your data changes, all clients are immediately notified within milliseconds. The synchronized data is also persisted, allowing new clients to be immediately updated.;First-class Data Security- Traditional applications intermix security code with application code, whereas Firebase treats security as a first-class feature. You define your security policies in one place using a flexible rules language, and Firebase ensures that they are consistently enforced across all parts of your application. Having all your security logic in one place allows for easy auditing and helps you avoid security mistakes. The safety and security of your data is our top priority.;Automatic Scaling- The Firebase API is built from the ground up for performance and scale. Whenever your data changes, Firebase calculates the minimum set of updates required to keep all your clients in sync. In addition, all Firebase API functions are designed to scale linearly with the size of the data being synchronized. More importantly, Firebase handles all of the scaling and operations for you. Your app will scale from its first user to its first million without any code changes.;Servers are Optional- Firebase can provide all of the data storage, control, and transmission needs of most apps. In many cases, Firebase can completely replace your server and server-side code. This means you no longer need to build complicated backend software and can instead focus on your application logic and your customers.
Acquisition analytics; Analytics/ROI tracking; Behavioral triggers; Channel attribution; Cohort analysis; Connector platform; Cross channel re-targeting; Customer journey mapping
Statistics
Stacks
42.5K
Stacks
34
Followers
36.0K
Followers
51
Votes
2.0K
Votes
0
Pros & Cons
Pros
  • 371
    Realtime backend made easy
  • 270
    Fast and responsive
  • 242
    Easy setup
  • 215
    Real-time
  • 191
    JSON
Cons
  • 31
    Can become expensive
  • 16
    No open source, you depend on external company
  • 15
    Scalability is not infinite
  • 9
    Not Flexible Enough
  • 7
    Cant filter queries
No community feedback yet
Integrations
Trigger.io
Trigger.io
Famo.us
Famo.us
Backbone.js
Backbone.js
Ember.js
Ember.js
AngularJS
AngularJS
React
React
Google Analytics
Google Analytics
Sentry
Sentry
WordPress
WordPress
Shopify
Shopify
ClickFunnels
ClickFunnels
KISSmetrics
KISSmetrics

What are some alternatives to Firebase, MoEngage?

Socket.IO

Socket.IO

It enables real-time bidirectional event-based communication. It works on every platform, browser or device, focusing equally on reliability and speed.

Mixpanel

Mixpanel

Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

PubNub

PubNub

PubNub makes it easy for you to add real-time capabilities to your apps, without worrying about the infrastructure. Build apps that allow your users to engage in real-time across mobile, browser, desktop and server.

Pusher

Pusher

Pusher is the category leader in delightful APIs for app developers building communication and collaboration features.

SignalR

SignalR

SignalR allows bi-directional communication between server and client. Servers can now push content to connected clients instantly as it becomes available. SignalR supports Web Sockets, and falls back to other compatible techniques for older browsers. SignalR includes APIs for connection management (for instance, connect and disconnect events), grouping connections, and authorization.

Ably

Ably

Ably offers WebSockets, stream resume, history, presence, and managed third-party integrations to make it simple to build, extend, and deliver digital realtime experiences at scale.

Syncano

Syncano

Syncano is a backend platform to build powerful real-time apps more efficiently. Integrate with any API, minimize boilerplate code and control your data - all from one place.

NATS

NATS

Unlike traditional enterprise messaging systems, NATS has an always-on dial tone that does whatever it takes to remain available. This forms a great base for building modern, reliable, and scalable cloud and distributed systems.

SocketCluster

SocketCluster

SocketCluster is a fast, highly scalable HTTP + realtime server engine which lets you build multi-process realtime servers that make use of all CPU cores on a machine/instance. It removes the limitations of having to run your Node.js server as a single thread and makes your backend resilient by automatically recovering from worker crashes and aggregating errors into a central log.

deepstream.io

deepstream.io

Scalable Server for Realtime Web Apps with JSON structures that can be read, manipulated and listened to, messages that can be sent to one or more subscribers, and request response workflows, between two clients or servers.

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