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MailChimp vs Mixmax: What are the differences?
Developers describe MailChimp as "Easy email newsletters". MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform. On the other hand, Mixmax is detailed as "Our mission is to empower you to do the impossible with email". Mixmax’s mission is to do the impossible with email. We believe everything you do today on the web should be possible in any email. This includes scheduling meetings, completing surveys, making purchases, playing games, and even interacting.
MailChimp can be classified as a tool in the "Email Marketing" category, while Mixmax is grouped under "Mail Merge Tools".
Some of the features offered by MailChimp are:
- Facebook Integration
- AutoConnect Templates
- Full Featured API
On the other hand, Mixmax provides the following key features:
- Add recipients and personalized data
- Customize your message
- Integrated with Gmail and Google Inbox
PedidosYa, Sellsuki, and Movielala are some of the popular companies that use MailChimp, whereas Mixmax is used by Mixmax, Streamlined Studio, and Vouch Insurtech. MailChimp has a broader approval, being mentioned in 1657 company stacks & 655 developers stacks; compared to Mixmax, which is listed in 5 company stacks and 4 developer stacks.
Pros of Mailchimp
- Smooth setup & ui259
- Mailing list248
- Robust e-mail creation149
- Integrates with a lot of external services120
- Custom templates109
- Free tier60
- Great api49
- Great UI42
- A/B Testing Subject Lines33
- Broad feature set30
- Subscriber Analytics11
- Great interface. The standard for email marketing9
- Great documentation8
- Mandrill integration8
- Segmentation7
- Best deliverability; helps you be the good guy6
- Facebook Integration5
- Autoresponders5
- RSS-to-email3
- Co-branding3
- Customization3
- Embedded signup forms3
- Automation2
- Great logo1
- Groups1
- Landing pages0
Pros of Mixmax
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Cons of Mailchimp
- Super expensive2
- No Terraform provider1
- Poor API1
- Charged based on subscribers as opposed to emails sent1