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  5. Optimizely vs Personalization Engine: Recommendations, Targeting & A/B Testing

Optimizely vs Personalization Engine: Recommendations, Targeting & A/B Testing

OverviewComparisonAlternatives

Overview

Optimizely
Optimizely
Stacks3.9K
Followers879
Votes100
Personalization Engine: Recommendations, Targeting & A/B Testing
Personalization Engine: Recommendations, Targeting & A/B Testing
Stacks0
Followers1
Votes1

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Detailed Comparison

Optimizely
Optimizely
Personalization Engine: Recommendations, Targeting & A/B Testing
Personalization Engine: Recommendations, Targeting & A/B Testing

Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.

AI-driven personalization engine that delivers product and content recommendations, precise targeting for promotions and content, and A/B testing—boosting engagement and conversions across web, mobile apps, and email.

Visual editor for client-side A/B testing; Server-side SDKs for Full Stack experimentation; Mobile app optimization; Feature flags and controlled rollouts; Multivariate testing; Powerful Reporting and Results; Personalization campaigns; Behavioral Targeting; Advanced Statistical Modeling; Automated traffic allocation; REST API; Raw data export; Analytics integrations
Personalization Engine, A/B testing, Product and Content Recommendations, ABM, Behavioral Targeting
Statistics
Stacks
3.9K
Stacks
0
Followers
879
Followers
1
Votes
100
Votes
1
Pros & Cons
Pros
  • 50
    Easy to setup, edit variants, & see results
  • 20
    Light weight
  • 16
    Best a/b testing solution
  • 14
    Integration with google analytics
No community feedback yet
Integrations
Heap
Heap
WordPress
WordPress
New Relic
New Relic
Google Analytics
Google Analytics
Jira
Jira
Mixpanel
Mixpanel
Hotjar
Hotjar
Localytics
Localytics
FullStory
FullStory
ClickTale
ClickTale
No integrations available

What are some alternatives to Optimizely, Personalization Engine: Recommendations, Targeting & A/B Testing?

Intercom

Intercom

Intercom is a customer communication platform with a suite of integrated products for every team—including sales, marketing, product, and support. Have targeted communication with customers on your website, inside apps, and by email.

Customer.io

Customer.io

Customer engagement platform for tech savvy marketers sending personalized, data-driven marketing, product, and transactional messages. Ideal for mid-market SaaS, FinTech, EdTech, mobile apps, marketplaces companies, and more.

AdRoll

AdRoll

It is an e-commerce marketing platform that gives growing D2C brands the power to connect with customers wherever they are.

Visual Website Optimizer

Visual Website Optimizer

Visual Website Optimizer is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales

Pimcore

Pimcore

It is a software vendor for free and open-source customer experience management, digital asset management, product information management, multi-channel publishing and e-commerce software.

Vero

Vero

Vero is an event-driven email marketing platform for engineering, marketing, and product teams - it gives you the visibility and clarity to help you collaborate and move faster in designing and sending emails using real-time customer data.

saastoast

saastoast

Saastoast sends real-time push notifications for key SaaS events, trial signups, upgrades, feature usage, churn risks, and more, keeping founders motivated and customer-centric by showing momentum as it happens.

Tidio

Tidio

It is a live chat service which allows you to communicate with your customers easily, also with the help of chatbots. It is designed specifically for the WordPress community.

Autosend

Autosend

Turn trial users into paid users & inactive users into engaged users with targeted, behavior-driven lifecycle messaging.

Posterly

Posterly

Schedule multiple posts at once with AI automation. Connect Instagram, Twitter, TikTok, LinkedIn & more. Smart scheduling, analytics, and team collaboration.

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