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Delighted vs Wootric: What are the differences?

Introduction

In the realm of customer feedback platforms, both Delighted and Wootric offer solutions for businesses seeking to gather and analyze customer responses. However, there are key differences between the two platforms that cater to different needs and preferences.

  1. Survey Distribution Methods: Delighted primarily uses email surveys to collect feedback from customers, while Wootric offers multi-channel survey distribution options including in-app surveys, SMS surveys, and web surveys. This difference allows businesses to choose the method that best suits their customer base and engagement strategy.

  2. Integration Capabilities: Wootric offers robust integration capabilities with popular CRM systems such as Salesforce, HubSpot, and Zendesk, allowing for seamless data sharing and analysis across platforms. In comparison, Delighted provides integrations with a more limited range of tools, which may impact the ease of use for businesses with complex tech stacks.

  3. Customization Options: Delighted provides limited customization options for survey design and branding, offering a straightforward and user-friendly interface for quick deployment. On the other hand, Wootric allows for extensive customization of survey templates, branding elements, and question types, catering to businesses that prioritize branding consistency and design flexibility.

  4. Analytics and Reporting Features: Wootric offers advanced analytics and reporting features such as sentiment analysis, trend tracking, and NPS segmentation, providing businesses with deeper insights into customer feedback trends and patterns. Delighted, while offering basic reporting features, may not provide the same level of granularity and customization in analytics.

  5. Customer Support and Training: Delighted offers personalized customer support and onboarding assistance, ensuring businesses have the resources they need to optimize their feedback collection process. In contrast, Wootric provides extensive online resources, including webinars and tutorials, for self-service learning and troubleshooting, catering to businesses with a preference for independent learning.

  6. Pricing Structure: Delighted's pricing structure is based on the volume of surveys sent per month, making it a more predictable cost for businesses with consistent feedback volumes. Wootric, on the other hand, offers flexible pricing plans based on the number of users and additional features required, allowing businesses to tailor their subscription to their specific needs and budget constraints.

In Summary, Delighted and Wootric differ in survey distribution methods, integration capabilities, customization options, analytics features, customer support, and pricing structures, catering to businesses with varying priorities and requirements in customer feedback management.

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What is Delighted?

The fastest and easiest way to gather actionable feedback from your customers. Delighted uses the Net Promoter System to gather real feedback from your customers – in minutes not weeks.

What is Wootric?

It is a simple and powerful way to listen to your customers inside your product. We measure Net Promoter Score (NPS), a recognized and rigorous customer happiness metric, to keep an ongoing pulse on how your customers feel about your product. Get contextual product feedback and analytics to help you improve your product and drive agile development.

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What are some alternatives to Delighted and Wootric?
SurveyMonkey
It is an online service offers you all the tools you need to quickly create a survey, distribute it to a targeted audience such as existing or potential customers, and examine the survey results.
Qualaroo
Once you implement the Qualaroo code (it generally only takes a couple minutes), you can easily target a survey question or two as users are making decisions on your website. Your customers will see it slide up from the bottom right-hand corner of your site.
Survicate
Survey specific groups of website visitors to understand their needs, expectations, objections. Find out who they are and why they behave as they do.
SurveyGizmo
It is an advanced (but easy to use) online survey software tool that comes with amazing customer service, every survey feature you can imagine and an open API.
AskNicely
Collect customer experience feedback on a daily basis and empower your team to take immediate action to drive retention, upgrades, reviews and referrals.
See all alternatives