Hotjar vs Optimizely

Hotjar

1.2K
157
+ 1
0
Optimizely

3.9K
685
+ 1
96
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Hotjar vs Optimizely: What are the differences?

What is Hotjar? See how visitors are really using your website, collect user feedback and turn more visitors into customers. See how visitors are really using your website, collect user feedback and turn more visitors into customers.

What is Optimizely? Experimentation platform for marketing, product, and engineering teams, with feature flags and personalization. Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.

Hotjar belongs to "Heatmap Analytics" category of the tech stack, while Optimizely can be primarily classified under "A/B Testing Analytics".

According to the StackShare community, Optimizely has a broader approval, being mentioned in 1653 company stacks & 88 developers stacks; compared to Hotjar, which is listed in 112 company stacks and 24 developer stacks.

Pros of Hotjar
Pros of Optimizely
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    Cons of Hotjar
    Cons of Optimizely
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      What is Hotjar?

      See how visitors are really using your website, collect user feedback and turn more visitors into customers.

      What is Optimizely?

      Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies alike optimize their digital products, commerce, and campaigns with a fully featured experimentation platform.
      What companies use Hotjar?
      What companies use Optimizely?

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      What tools integrate with Hotjar?
      What tools integrate with Optimizely?

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      What are some alternatives to Hotjar and Optimizely?
      Crazy Egg
      Crazy Egg gives you the competitive advantage to improve your website in a heartbeat without the high costs.
      FullStory
      Our tiny script unlocks pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation – empowering everyone in your organization to help build the best online experience for your customers.
      Mixpanel
      Mixpanel is an advanced analytics service that helps improve web and mobile applications by tracking how users interact & engage with them.
      ClickTale
      ClickTale tracks every mouse move, click and scroll, creating playable videos of customers’ entire browsing sessions as well as powerful visual heatmaps and behavioral reports that perfectly complement traditional web analytics. As a fully hosted subscription service, ClickTale is cost-effective and quick to set up.
      SumoMe
      It is a suite of widget-like apps free to install on any HTML or popular CMS-based website. Designed to grow traffic and maximize content engagement, users can install tools including List Builder, Heat Maps and Share from a single plugin.
      See all alternatives
      Interest over time
      How much does Hotjar cost?
      How much does Optimizely cost?