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  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Email Marketing
  5. Mailchimp vs SharpSpring

Mailchimp vs SharpSpring

OverviewComparisonAlternatives

Overview

Mailchimp
Mailchimp
Stacks22.9K
Followers12.7K
Votes1.2K
SharpSpring
SharpSpring
Stacks11
Followers14
Votes0

Mailchimp vs SharpSpring: What are the differences?

  1. Pricing Model: Mailchimp offers a pay-as-you-go plan for occasional senders, while SharpSpring provides a monthly subscription model. This means that Mailchimp users only pay for the emails they send, whereas SharpSpring users pay a fixed monthly fee regardless of the volume of emails sent.

  2. Automation Capabilities: SharpSpring offers more advanced marketing automation features compared to Mailchimp. With SharpSpring, users can create complex automated workflows, set up lead scoring systems, and track customer behaviors more intricately. On the other hand, Mailchimp's automation capabilities are more basic, focusing primarily on email sequences and simple trigger-based automations.

  3. CRM Integration: SharpSpring includes a built-in CRM system that allows users to manage and track their leads and customers effectively. In contrast, Mailchimp requires integration with third-party CRM systems like Salesforce or HubSpot for similar functionalities. This difference can impact the user experience and data management process significantly.

  4. Customization Options: SharpSpring provides more extensive customization options for emails and landing pages compared to Mailchimp. Users can create personalized content with advanced design features and templates in SharpSpring, leading to more visually appealing and engaging marketing campaigns. In contrast, Mailchimp's customization options are somewhat limited, which may restrict design creativity.

  5. Reporting and Analytics: SharpSpring offers robust reporting and analytics tools that provide in-depth insights into campaign performance, lead generation, and customer engagement. Users can track key metrics and KPIs more comprehensively with SharpSpring's analytics dashboard. Mailchimp, while still offering essential reporting features, may lack the depth and detail that SharpSpring provides.

  6. Support and Training: SharpSpring offers dedicated support, training resources, and onboarding assistance to help users maximize the platform's capabilities. In comparison, Mailchimp provides more generalized support channels, such as online resources and community forums. The level of personalized support and training available can significantly impact user experience and success with the platform.

In Summary, Mailchimp and SharpSpring differ in pricing models, automation capabilities, CRM integration, customization options, reporting and analytics, and support and training resources.

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Detailed Comparison

Mailchimp
Mailchimp
SharpSpring
SharpSpring

MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

It is targeted primarily at small and medium-size businesses, offering a wide array of features to make sure that users get all the online marketing functionalities that they need.

Facebook Integration;AutoConnect Templates;Full Featured API;Subscriber Analytics;MailChimp Mobile;Email Templates;Template Language;Drag-and-Drop Editor;Multi-user Accounts;Autoresponders;Co-branding;Custom Forms;Data Security and Privacy;Email Delivery;Groups;Image and File Hosting;List Management;Segmentation;Service and Support;Subscriber Preferences;Delivery Doctor;Geolocation;Inbox Inspector;Merge Tags;RSS-to-email;Campaign Archives;Comments;Social Sharing;Reports Overview;Social Stats;A/B Split Testing;List Dashboard
Behavioral Based Email Automation; Dynamic Forms; Lead Nurturing; Lead Scoring; Robust Rules Engine; Dynamic Web Content; Track Leads; Daily VisitorID Email; Smart Emails; Third-Party CRM Integration; Custom Deal Stages; Social Notes; Point-and-Click WYSIWYG Editor; Landing Page Funnel; Call Tracking; Transformative Email Analytics
Statistics
Stacks
22.9K
Stacks
11
Followers
12.7K
Followers
14
Votes
1.2K
Votes
0
Pros & Cons
Pros
  • 259
    Smooth setup & ui
  • 248
    Mailing list
  • 148
    Robust e-mail creation
  • 120
    Integrates with a lot of external services
  • 109
    Custom templates
Cons
  • 2
    Super expensive
  • 1
    Poor API
  • 1
    Charged based on subscribers as opposed to emails sent
No community feedback yet
Integrations
Formstack
Formstack
Zendesk
Zendesk
Squarespace
Squarespace
Insightly
Insightly
Get Satisfaction
Get Satisfaction
Hipmob
Hipmob
Recurly
Recurly
ClickTale
ClickTale
HipChat
HipChat
Shopify
Shopify
Shopify
Shopify
Buffer
Buffer
Mixpanel
Mixpanel
Salesforce Marketing Cloud
Salesforce Marketing Cloud
Zapier
Zapier
Outgrow
Outgrow
Rebrandly
Rebrandly
NinjaMock
NinjaMock
Databox
Databox
Pipefy
Pipefy

What are some alternatives to Mailchimp, SharpSpring?

HubSpot

HubSpot

Attract, convert, close and delight customers with HubSpot’s complete set of marketing tools. HubSpot all-in-one marketing software helps more than 12,000 companies in 56 countries attract leads and convert them into customers.

Campaign Monitor

Campaign Monitor

Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results.

Zoho Mail

Zoho Mail

It is a secure and reliable business email solution tailor-made for your organization's communication needs. With enhanced collaboration features, it's not just an inbox—it's more.

Mailtrain

Mailtrain

Mailtrain is a self hosted newsletter application built on Node.js (v5+) and MySQL (v5.5+ or MariaDB).

Marketo

Marketo

Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting - all in one place.

Iterable

Iterable

Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support.

GetResponse

GetResponse

It enables you to create a valuable marketing list of prospects, partners, and clients, so you can develop relationships with them and build a responsive and profitable customer base.

User

User

It is the solution for big and small businesses. All modern email marketing features and more. It recognizes users from your email campaigns and in this way, each user is automatically logged to chat.

Leadmi

Leadmi

Leadmi.io is a new age marketing automation platform which enables businesses to manage social media platforms and generate highly accurate leads leveraging social media activity and buyer persona. 

SendinBlue

SendinBlue

It is a digital marketing toolbox that's built to scale and adapt with you as you grow. You can save time and boost performance by automating your segmentation and marketing messages.

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