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  1. Stackups
  2. Business Tools
  3. Marketing Automation
  4. Email Marketing
  5. MailChimp vs Unbounce

MailChimp vs Unbounce

OverviewComparisonAlternatives

Overview

Mailchimp
Mailchimp
Stacks22.9K
Followers12.7K
Votes1.2K
Unbounce
Unbounce
Stacks506
Followers105
Votes4

MailChimp vs Unbounce: What are the differences?

MailChimp: Easy email newsletters. MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform; Unbounce: The fastest and most powerful do-it-yourself landing page platform. Unbounce is a self-serve hosted service that provides marketers doing paid search, banner ads, email or social media marketing, the easiest way to create, publish & test promotion specific landing pages without the need for IT or developers.

MailChimp and Unbounce are primarily classified as "Email Marketing" and "Landing Pages" tools respectively.

Some of the features offered by MailChimp are:

  • Facebook Integration
  • AutoConnect Templates
  • Full Featured API

On the other hand, Unbounce provides the following key features:

  • Drag & Drop
  • Fast page design
  • Form Builder

Rainist, Typeform, and OpenGov are some of the popular companies that use MailChimp, whereas Unbounce is used by LinkedIn, Hootsuite, and Binary.com. MailChimp has a broader approval, being mentioned in 1666 company stacks & 668 developers stacks; compared to Unbounce, which is listed in 41 company stacks and 7 developer stacks.

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Detailed Comparison

Mailchimp
Mailchimp
Unbounce
Unbounce

MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.

Unbounce is a self-serve hosted service that provides marketers doing paid search, banner ads, email or social media marketing, the easiest way to create, publish & test promotion specific landing pages without the need for IT or developers.

Facebook Integration;AutoConnect Templates;Full Featured API;Subscriber Analytics;MailChimp Mobile;Email Templates;Template Language;Drag-and-Drop Editor;Multi-user Accounts;Autoresponders;Co-branding;Custom Forms;Data Security and Privacy;Email Delivery;Groups;Image and File Hosting;List Management;Segmentation;Service and Support;Subscriber Preferences;Delivery Doctor;Geolocation;Inbox Inspector;Merge Tags;RSS-to-email;Campaign Archives;Comments;Social Sharing;Reports Overview;Social Stats;A/B Split Testing;List Dashboard
Drag & Drop;Fast page design;Form Builder;Build your own form;CSS 3;Beautiful Pages;Social Widgets;Video;File Download;Landing Page Templates;A/B Testing;Real-Time Stats- Visits, Unique Visits, Conversions, Conversion Rate, Variant Conversion Delta (the difference compared to the champion page), Statistical confidence (a measure of how likely the results are to be based on reasons other than chance alone);Management of multiple client accounts;Separation of client landing pages;Separation of billing;Different user "Roles" including: "Authors" - for creating pages, and read-only "Viewers" to allow stakeholders to preview your pages after being invited to your client accounts;Lead Gen Forms;Customize & Brand;URL Parameters;Social Demographics
Statistics
Stacks
22.9K
Stacks
506
Followers
12.7K
Followers
105
Votes
1.2K
Votes
4
Pros & Cons
Pros
  • 259
    Smooth setup & ui
  • 248
    Mailing list
  • 148
    Robust e-mail creation
  • 120
    Integrates with a lot of external services
  • 109
    Custom templates
Cons
  • 2
    Super expensive
  • 1
    Poor API
  • 1
    Charged based on subscribers as opposed to emails sent
Pros
  • 2
    Landing Page Optimization
  • 2
    Lead Generation
Integrations
Formstack
Formstack
Zendesk
Zendesk
Squarespace
Squarespace
Insightly
Insightly
Get Satisfaction
Get Satisfaction
Hipmob
Hipmob
Recurly
Recurly
ClickTale
ClickTale
HipChat
HipChat
Shopify
Shopify
Mouseflow
Mouseflow
Qualaroo
Qualaroo
Salesforce Sales Cloud
Salesforce Sales Cloud
Zoho CRM
Zoho CRM
KISSmetrics
KISSmetrics
ClickTale
ClickTale
Campaign Monitor
Campaign Monitor
Constant Contact
Constant Contact
Marketo
Marketo
Visual Website Optimizer
Visual Website Optimizer

What are some alternatives to Mailchimp, Unbounce?

Campaign Monitor

Campaign Monitor

Campaign Monitor makes it easy to attract new subscribers, send them beautiful email newsletters and see stunning reports on the results.

closeheat

closeheat

closeheat lets you develop landing pages faster. Use our beautiful landing page templates or import your own HTML/CSS. Do small changes in the browser - publish them instantly.

Zoho Mail

Zoho Mail

It is a secure and reliable business email solution tailor-made for your organization's communication needs. With enhanced collaboration features, it's not just an inbox—it's more.

Mailtrain

Mailtrain

Mailtrain is a self hosted newsletter application built on Node.js (v5+) and MySQL (v5.5+ or MariaDB).

Instapage

Instapage

The most powerful landing page platform on the planet.

Iterable

Iterable

Iterable empowers growth marketers to create world-class user engagement campaigns throughout the full lifecycle, and across all channels. Marketers segment users, build workflows, automate touchpoints at scale without engineering support.

GetResponse

GetResponse

It enables you to create a valuable marketing list of prospects, partners, and clients, so you can develop relationships with them and build a responsive and profitable customer base.

SendinBlue

SendinBlue

It is a digital marketing toolbox that's built to scale and adapt with you as you grow. You can save time and boost performance by automating your segmentation and marketing messages.

Roundcube

Roundcube

It is a browser-based multilingual IMAP client with an application-like user interface. It provides full functionality you expect from an email client, including MIME support, address book, folder manipulation, message searching and spell checking.

Sendy

Sendy

Sendy is a self hosted email newsletter application that lets you send trackable emails via Amazon Simple Email Service (SES). This makes it possible for you to send authenticated bulk emails at an insanely low price without sacrificing deliverability.

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