Sailthru vs SendGrid: What are the differences?
Sailthru: The platform for customer insights and personalized communication. Sailthru is the only company that provides fully automated, 1:1 email and onsite recommendations using a unique behavioral targeting platform. We help brands cut through the clutter and build trust with their customers by recognizing and acting upon their individual interests; SendGrid: Email Delivery. Simplified. SendGrid's cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. SendGrid provides reliable delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.
Sailthru and SendGrid are primarily classified as "Marketing Automation" and "Transactional Email" tools respectively.
Some of the features offered by Sailthru are:
- Analyze behavior, interests, and preferences.
- Generate unique data profiles.
- Automatically personalize every communication, in real time.
On the other hand, SendGrid provides the following key features:
- Open Tracking
- Click Tracking
- Unsubscribe Tracking
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