Salesforce Marketing Cloud vs Salesforce Sales Cloud: What are the differences?
What is Salesforce Marketing Cloud? A unified marketing platform to know consumers, engage them, and personalize their experience. Email marketing automation connects interactions from any channel or device, and combines customer data and behaviors to create real-time relevant communications.
What is Salesforce Sales Cloud? The world’s #1 CRM sales app. The Sales Cloud puts everything you need at your fingertips—available anywhere. From Social accounts and contacts to Mobile, Chatter, and Analytics, collaboration across your global organization and getting deals done faster is not only possible, it's easy.
Salesforce Marketing Cloud belongs to "Marketing Automation" category of the tech stack, while Salesforce Sales Cloud can be primarily classified under "CRM".
Some of the features offered by Salesforce Marketing Cloud are:
- Journey Builder
- Email Studio
- Salesforce DMP
On the other hand, Salesforce Sales Cloud provides the following key features:
- Social accounts and contacts- Gain insights from popular social media sites—like Facebook, Twitter, LinkedIn, YouTube, and Klout—right within Salesforce to help you increase productivity.
- Mobile- Log calls, respond to hot leads, work with opportunities, or check dashboards no matter where you are.
- Opportunities and quotes- Get details about the deals you and your team are working on–deal stage, products, competition, quotes, and deal team conversations are available via your application, and in real time on your Chatter feed.
Salesforce, CircleCI, and Zillow are some of the popular companies that use Salesforce Sales Cloud, whereas Salesforce Marketing Cloud is used by Segment, Seven Corners, and Digital Pulp. Salesforce Sales Cloud has a broader approval, being mentioned in 795 company stacks & 951 developers stacks; compared to Salesforce Marketing Cloud, which is listed in 11 company stacks and 7 developer stacks.
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What is Salesforce Marketing Cloud?
What is Salesforce Sales Cloud?
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