Need advice about which tool to choose?Ask the StackShare community!
Segment vs Swrve: What are the differences?
What is Segment? A single hub to collect, translate and send your data with the flip of a switch. Segment is a single hub for customer data. Collect your data in one place, then send it to more than 100 third-party tools, internal systems, or Amazon Redshift with the flip of a switch.
What is Swrve? An integrated mobile marketing automation platform for managing the customer lifecycle on mobile. We Drive Mobile Engagement - An integrated mobile marketing automation platform for managing the customer lifecycle on mobile.
Segment can be classified as a tool in the "Analytics Integrator" category, while Swrve is grouped under "Mobile A/B Testing".
Some of the features offered by Segment are:
- A single API to integrate third-party tools
- Data replay that backfills new tools with historical data
- SQL support to automatically transform and load behavioral data into Amazon Redshift
On the other hand, Swrve provides the following key features:
- Tracking and analytics
- User segmentation and behavioral targeting
- Push messaging
Pros of Segment
- Easy to scale and maintain 3rd party services86
- One API49
- Simple39
- Multiple integrations25
- Cleanest API19
- Easy10
- Free9
- Mixpanel Integration8
- Segment SQL7
- Flexible6
- Google Analytics Integration4
- Salesforce Integration2
- SQL Access2
- Clean Integration with Application2
- Own all your tracking data1
- Quick setup1
- Clearbit integration1
- Beautiful UI1
- Integrates with Apptimize1
- Escort1
- Woopra Integration1
Pros of Swrve
Sign up to add or upvote prosMake informed product decisions
Cons of Segment
- Not clear which events/options are integration-specific2
- Limitations with integration-specific configurations1
- Client-side events are separated from server-side1