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CommentsGoogle Analytics vs Looker vs Mixpanel
Overview
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Advice on Mixpanel, Google Analytics, Looker
Detailed Comparison
Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience. | Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. | We've built a unique data modeling language, connections to today's fastest analytical databases, and a service that you can deploy on any infrastructure, and explore on any device. Plus, we'll help you every step of the way. |
Interactive reports to answer more product questions;
Team dashboards & alerts for better visibility into how the things you ship move the numbers that matter; Limitless segmentation to analyze why metrics change; Group analytics to calculate metrics at the account or company level; Scalable infrastructure; 50+ Data integrations to connect your stack; Data governance to keep data clean and usable; Security & privacy compliance to keep customer data safe | Analysis Tools- Google Analytics is built on a powerful, easy to use, reporting platform, so you can decide what data you want to view and customize your reports, with just a few clicks.;Content Analytics- Content reports help you understand which parts of your website are performing well, which pages are most popular so you can create a better experience for your customers.;Social Analytics- The web is a social place and Google Analytics measures success of your social media programs. You can analyze how visitors interact with sharing features on your site (like the Google +1 button) and engage with your content across social platforms.;Mobile Analytics- Google Analytics helps you measure the impact of mobile on your business. Additionally, if you build mobile apps Google Analytics offers Software Development Kits for iOS and Android so you can measure how people use your app.;Conversion Analytics- Find out how many customers you're attracting, how much you're selling and how users are engaging with your site with Google Analytics' range of analysis features.;Advertising Analytics- Make the most of your advertising by learning how well your social, mobile, search and display ads are working. Link your website activity to your marketing campaigns to get the complete picture and improve your advertising performance. | Zero-lag access to data;No limits;Personalized setup and support;No uploading, warehousing, or indexing;Deploy anywhere;Works in any browser, anywhere;Personalized access points |
Statistics | ||
Stacks 7.0K | Stacks 128.5K | Stacks 632 |
Followers 3.7K | Followers 50.7K | Followers 656 |
Votes 438 | Votes 5.1K | Votes 9 |
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What are some alternatives to Mixpanel, Google Analytics, Looker?
Metabase
It is an easy way to generate charts and dashboards, ask simple ad hoc queries without using SQL, and see detailed information about rows in your Database. You can set it up in under 5 minutes, and then give yourself and others a place to ask simple questions and understand the data your application is generating.
Piwik
Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.
Superset
Superset's main goal is to make it easy to slice, dice and visualize data. It empowers users to perform analytics at the speed of thought.
Amplitude
Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.
Cube
Cube: the universal semantic layer that makes it easy to connect BI silos, embed analytics, and power your data apps and AI with context.
Power BI
It aims to provide interactive visualizations and business intelligence capabilities with an interface simple enough for end users to create their own reports and dashboards.
Clicky
Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.
CleverTap
We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.
Countly
Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications.
Mode
Created by analysts, for analysts, Mode is a SQL-based analytics tool that connects directly to your database. Mode is designed to alleviate the bottlenecks in today's analytical workflow and drive collaboration around data projects.
