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Mailchimp vs Zendesk: What are the differences?
What is Mailchimp? Easy email newsletters. MailChimp helps you design email newsletters, share them on social networks, integrate with services you already use, and track your results. It's like your own personal publishing platform.
What is Zendesk? The leading cloud-based customer service software solution. Zendesk provides an integrated on-demand helpdesk - customer support portal solution based on the latest Web 2.0 technologies and design philosophies.
Mailchimp belongs to "Email Marketing" category of the tech stack, while Zendesk can be primarily classified under "Help Desk".
Some of the features offered by Mailchimp are:
- Facebook Integration
- AutoConnect Templates
- Full Featured API
On the other hand, Zendesk provides the following key features:
- Offer your customers a quick path to the answers they need with knowledge base and community features.
- Zendesk takes customer communication from anywhere—your website, email, phone, Twitter, Facebook, and chat—and turns it into a ticket.
- Zendesk simplifies your support team's workflow with custom automatic actions, meaningful organization, and streamlined systems for managing support content.
"Smooth setup & ui", "Mailing list" and "Robust e-mail creation" are the key factors why developers consider Mailchimp; whereas "Centralizes our customer support", "Many integrations" and "Easy to setup" are the primary reasons why Zendesk is favored.
According to the StackShare community, Mailchimp has a broader approval, being mentioned in 7391 company stacks & 10141 developers stacks; compared to Zendesk, which is listed in 2290 company stacks and 3192 developer stacks.
Pros of Mailchimp
- Smooth setup & ui259
- Mailing list248
- Robust e-mail creation148
- Integrates with a lot of external services120
- Custom templates109
- Free tier59
- Great api49
- Great UI42
- A/B Testing Subject Lines33
- Broad feature set30
- Subscriber Analytics11
- Great interface. The standard for email marketing9
- Great documentation8
- Mandrill integration8
- Segmentation7
- Best deliverability; helps you be the good guy6
- Facebook Integration5
- Autoresponders5
- Customization3
- RSS-to-email3
- Co-branding3
- Embedded signup forms3
- Automation2
- Great logo1
- Groups1
- Landing pages0
Pros of Zendesk
- Centralizes our customer support135
- Many integrations73
- Easy to setup60
- Cheap26
- Simple26
- Clean12
- Customization7
- $1 Starter Pricing Plan5
- Woopra integration4
- Proactive Customer Support3
- Remote and SSO authentication with CMSs like WordPress1
- Full of features1
- Charitable contribution to SF hospital for $20 plan1
- Integrations0
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Cons of Mailchimp
- Super expensive2
- Poor API1
- Charged based on subscribers as opposed to emails sent1