Compare Mixpanel to these popular alternatives based on real-world usage and developer feedback.

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

It is a web analytics platform designed to give you the conclusive insights with our complete range of features. You can also evaluate the full user-experience of your visitor’s behaviour with its Conversion Optimization features, including Heatmaps, Sessions Recordings, Funnels, Goals, Form Analytics and A/B Testing.

Matomo (formerly Piwik) is a full-featured PHP MySQL software program that you download and install on your own webserver. At the end of the five-minute installation process, you will be given a JavaScript code.

Clicky Web Analytics gives bloggers and smaller web sites a more personal understanding of their visitors. Clicky has various features that helps stand it apart from the competition specifically Spy and RSS feeds that allow web site owners to get live information about their visitors.

Amplitude provides scalable mobile analytics that helps companies leverage data to create explosive user growth. Anyone in the company can use Amplitude to pinpoint the most valuable behavioral patterns within hours.

Databricks Unified Analytics Platform, from the original creators of Apache Spark™, unifies data science and engineering across the Machine Learning lifecycle from data preparation to experimentation and deployment of ML applications.

It aims to provide interactive visualizations and business intelligence capabilities with an interface simple enough for end users to create their own reports and dashboards.

A code that you place on your website. It collects data that helps you track conversions from Facebook ads

It is a web service, provided free of charge for webmasters, which allows them to check indexing status and optimize visibility of their websites. Its tools and reports help you measure your site's Search traffic and performance, fix issues, and make your site shine in search results.

Accelerate big data analytics and artificial intelligence (AI) solutions with Azure Databricks, a fast, easy and collaborative Apache Spark–based analytics service.

Get a deeper understanding of where and how people interact with your business across your website, app, Facebook Page and more. You can visualise people's progress to conversion through their actions across your Page and website, mobile and desktop, and more.

It is a web analytics service used in the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. It makes hard things easy. Its AI and machine learning brings hidden opportunities and answers to everyone with the click of a button.

It is an open-source web analytics tool that is made simple and privacy-friendly. It collects only aggregated data. This requires cheaper database queries and considerably less data is saved to the database.
It is a lightweight and open-source website analytics tool. It doesn’t use cookies and is fully compliant with GDPR, CCPA and PECR.

More companies trust Flurry Analytics to understand how consumers interact with their mobile applications than all other app analytics providers combined. Over 80,000 companies use Flurry Analytics in more than 230,000 applications to measure audience reach, engagement, retention, conversions, revenue and more.

We help over 3500 brands, including Jio, Cleartrip, BookMyShow, Curiosity, McDonalds, Sony, DC Comics, and Denver Broncos understand app behavior, and make their marketing data-driven.

It provides default tracking for the interactions most people care about, and it provides several convenience features (e.g. declarative event tracking) to make it easier than ever to understand how people are interacting with your site.

It helps you get descriptive reports and record the actions of individual users, find out what people are searching for on your site, collect statistics on each ad. Direct, and keep track of conversion rates - even while offline.

Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications.

Fathom tracks users on a website (without collecting personal data) and give you a non-nerdy breakdown of your top content and top referrers. It does so with user-centric rights and privacy, and without selling, sharing or giving away the data you collect. It's a simple and easy to use for website owners at any technical level.

Maze empowers product and marketing teams to test anything from prototypes to copy, or round up user feedback—all in one place. Rapidly collect user insights across teams and create better user experiences, together.

It is a simple, easy to use, self-hosted web analytics solution. The goal is to provide you with a friendlier, privacy-focused alternative to Google Analytics and a free, open-sourced alternative to paid solutions. It collects only the metrics you care about and everything fits on a single page.

Localytics provides app analytics and app marketing for the mobile market, similar to companies such as Flurry and Adobe.

It is a Mobile App Engagement & Marketing Platform, which helps Companies understand their Mobile App users better and reach out with relevant content at the right time using the right medium. You can think of us like MailChimp for mobile apps.

You simply add the AWS Mobile SDK to your app and publish the app using your existing distribution mechanism (such as the iTunes Store, Google Play, or Amazon Appstore), and you can start accessing reports in the AWS Management Console.

It is a free and powerful analytics tool for game developers, that helps you understand player behavior and build better games.

It offers marketing analytics and customer intelligence software. With this, companies can connect, analyze and activate user and marketing data across all devices.

It is lightweight product analytics for subscription businesses - set up in seconds, learn within minutes and get instant analytics reports, on top of Segment.

Self-hosted, Node.js based analytics tool for those who care about privacy. Ackee runs on your own server, analyses the traffic of your websites and provides useful statistics in a minimal interface.

It is the platform for mobile and connected devices gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations.

It gives you the analytics you need without invading the privacy of your users, with a clean interface, and simple integration.

It is a technology company that provides web analytics and content optimization software for online publishers.

It is a simple, privacy-friendly, open-source alternative to Google Analytics — lightweight, cookie-free and easily integrated into any website or directly into your backend.

It is a service for collecting, analyzing and visualizing custom metrics. It can be used to track anything from signups to server response times. Sending events is super simple.

It provides web analytics services and consulting for websites, intranet, mobile sites and mobile applications.

Panelbear is a simple website performance and traffic analytics tool. Focus on what matters. Say goodbye to thousands of useless reports, the overview dashboard gives you an eagle's eye view on your website's most important metrics.

Volument is a new take on analytics: it focuses solely on conversion optimization and leaves out everything else. To be launched in 2020, it aims to change the way people measure and optimize their websites.

Mobile usability analytics. Track users touches, gestures, device data and user flow to learn how users interact with your iOS app.

Open-source product analytics infrastructure with a generic event taxonomy, so models built on one company's data set can be deployed and run on another.

It is a proprietary scanning system and software technology that works with off-the-shelf scanners and the forms you currently use for: Behavior-based Safety.

It offers privacy driven website analytics for those who want a top level overview of how their business is doing, rather than data overload. Designed to be used from people of all skill sets, from marketing teams through to web developers.

userTrack is now called UXWizz. Get access to better insights, a faster dashboard and increase user privacy. It provides detailed visitor insights without relying on third-parties.

It is a conversion tracking and click fraud monitoring platform for online marketing. It makes tracking and optimizing your online ad campaigns easy, while monitoring traffic for signs of click fraud.

It is a no-code testing platform that helps teams ship better mobile apps, with fewer bugs.

It offers modern, privacy-friendly, and cookie-free web analytics. It works without cookies or JS, so you don't need any intrusive cookie notices. It collects just enough data to be useful, but not enough to be creepy. It's open source and intended to be self-hosted.

It is a real-time analytics website that is focused on privacy and simplicity. The Stats are presented in a user-friendly manner, tracking code is less than 1kb in size and no IP tracking, fingerprinting, or cookies.

Simple, privacy-friendly website analytics and event tracking that everyone can understand. We're GDPR, PECR & CCPA compliant and we do not use cookies or collect any personal information, so there is not need to add annoying banners. Toasted Analytics is not blocked by ad-blocking extensions so it collects more precise data than Google Analytics.

It is yet another analytics platform. Unlike most other solutions though, all data is fully anonymized, making it fully GDPR-compliant. In fact, you won't even need to have a cookie banner on your website. It can be used out of the box to track page views, or added to your code to track events and user interactions. It is also one of the cheapest solutions available, because we made it with other developers in mind.

It is a fair and open web analytics tool. Gain insights while your users have full access to their data. Lightweight, self hosted and free.

Monitor the health of your business 24 hours a day. Get alerts when your metrics go outside normal thresholds. Get scheduled reports sent to Slack, MsTeams and Email.