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Zendesk vs Zopim: What are the differences?
Introduction
In this article, we will compare the key differences between Zendesk and Zopim, two popular customer support software platforms.
Integration with Other Tools: Zendesk provides seamless integration with a wide range of third-party tools, such as CRM systems and project management software, allowing for a more streamlined workflow and enhanced collaboration. On the other hand, Zopim offers limited integration options, primarily focused on live chat functionality, which may restrict its usefulness for organizations requiring extensive integrations.
Features and Functionality: Zendesk offers a comprehensive set of features, including ticket management, knowledge base creation, and reporting, making it suitable for businesses with complex support requirements. Zopim, however, primarily focuses on live chat functionality, which can be ideal for businesses primarily looking for real-time customer interaction but may lack the broader range of support features offered by Zendesk.
User Interface and Ease of Use: Zendesk provides a user-friendly interface with a clean and intuitive design, making it easy for agents and administrators to navigate and utilize the platform efficiently. Zopim, on the other hand, has a simpler interface focused on live chat functionality, which can be more straightforward to use but may lack the sophistication and advanced customization options provided by Zendesk.
Pricing and Scalability: Zendesk offers different pricing plans suitable for businesses of various sizes and scales, providing flexibility in terms of cost and feature requirements. Zopim, as a subset of Zendesk, is mainly offered as a live chat add-on and usually included in Zendesk's pricing plans. This difference in pricing and scalability options can be a deciding factor for organizations with specific budget constraints or expansion plans.
Reporting and Analytics: Zendesk provides robust reporting and analytics capabilities, allowing organizations to gain valuable insights into their support operations, agent performance, and customer satisfaction. In contrast, Zopim has limited reporting features, primarily focused on live chat metrics, which may not suffice for businesses requiring advanced reporting and analytics functionality.
Multilingual Support: Zendesk offers extensive multilingual support, allowing businesses to provide customer support in multiple languages, which can be crucial for global organizations. Zopim, on the other hand, has limited multilingual capabilities, primarily focused on live chat communications, which may pose difficulties for organizations with a diverse customer base.
In summary, Zendesk offers a more comprehensive and feature-rich platform compared to Zopim, with broader integration options, advanced functionality, and flexibility in pricing and scalability. However, Zopim can be a suitable choice for organizations primarily looking for live chat functionality in a simplified interface.
We sell a high-touch, high ASP product (caskets) and have scaled to where we're adding several more customer service agents to our company. Customers often call or chat with us multiple times prior to the purchase and post-purchase, as these are emotional, time-sensitive purchases. Nearly every customer contacts us pre-purchase. We are a Shopify shop. Customer service is our brand.
We need a solution that allows whoever picks up the chat or phone to quickly see the history of that customer, their request, notes, and the status of their order. We need a powerful chat tool that can enable immediate engagement, have some basic automation, and allows users to drop in.
Finally, we also have some B2B customers (funeral homes) and expect this part of our business to grow significantly in 2021.
Hey Joshua,
Would recommend using Freshdesk as your tool of choice. It has a direct integration with Shopify and other tools including powerful B2B customer handling. It also satisfies all the requirements you’ve outlined including order history, interaction history, notes, tickets etc. Along with Omni channel integrations with chat (their own or other chat solutions), email, phone and so on.
My company, JindalX can help you set up your customer service automation and journeys along with helping handle any extra volume through our own customer service reps if required. Can provide you with a free assessment if needed? Let me know, I’m contactable at madhav.garg@jindalx.com
Best, Madhav
ActiveCampaign can do all of this for you. They have really great support. Their automation is second to none. They have a chat bot capability. They also have an integrated capability where you see everything related to the one customer in one spot - all their interactions with you, and can move the customer through your custom stages. If you do go with ActiveCampaign, I HIGHLY recommend that you take their paid training. It will really help you get up faster and understand the product deeper, and not waste time. I think they have the training every month. ActiveCampaign is difficult to learn on your own since it is so full featured. Sign up for a trial through a salesperson and then ask if it is possible to get in the class for less money. ActiveCampaign integrates with Shopify also.
If you don't go with ActiveCampaign, then Zoho would be my second choice. But their support and quality is not as good, they feel like a new product even though they have been in business a while. You keep having to get around their bugs, which you can, it is just annoying. ZohoOne may be less expensive than ActiveCampaign.
Both products are so full-featured that they both take quite a while to learn.
Pros of Zendesk
- Centralizes our customer support135
- Many integrations73
- Easy to setup59
- Simple26
- Cheap26
- Clean12
- Customization7
- $1 Starter Pricing Plan5
- Woopra integration4
- Proactive Customer Support3
- Remote and SSO authentication with CMSs like WordPress1
- Charitable contribution to SF hospital for $20 plan1
- Full of features1
- Integrations0
Pros of Zopim
- Real-time user chat18
- Free plan for startups7
- Simple setup3